International Entertainment Group (IEG) Director Yarrive Konsky has announced Woodstock Bourbon as naming rights sponsor of the 2009 Australian Superbike Championship, increasing their support for the growing sport of motorcycling in Australia.
The all new Woodstock Bourbon Australian Superbike Championship promises to deliver world class racing under the newly appointed championship promoter IEG.
Konsky said, “This is a great day for Australian road racers and motorcycle racing in general. To have a brand such as Woodstock Bourbon support Australian Road Racing continues to build the excitement behind one of Australia’s favourite pastimes”.
Woodstock Bourbon has been a great supporter of Australian motorcycle racing, and since their entry into motorcycle racing has been at the forefront of involvement with their sponsorship of national and international motorcycle events, teams and athletes.
“The Australian Superbike Championship is the pinnacle of motorcycle racing in Australia and is an exciting partnership for Woodstock Bourbon”, said Woodstock Bourbon’s Brand Manager Natasha Buttler. “The international success of Australian riders over the past two decades continues to grow the sport’s popularity in Australia. We are proud to be the naming rights sponsor and look forward to seeing the legions of fans out at the races across the nation, enjoying all of the action”.
“This sponsorship will provide a great opportunity for the Australian Superbike Championship,” said Konsky. “With the support of Woodstock Bourbon and a television deal (TBA), we will be bringing spectators some world class events around the country”.
The Woodstock Bourbon Australian Superbike Championship will run over 7 rounds, 10 months and pass through 5 states. The first round is being run in conjunction with the 1st round of the World Superbike Championship on Feb 28 – March 1 at the prestigious Phillip Island circuit.
2009 Woodstock Bourbon Australian Superbike Championships Series:
Rd1 – Phillip Island VIC, February 28 – March 1
Rd2 – Symmons Plains TAS, April 3 -5
Rd3 – Queensland Raceway QLD, May 29 – 31
Rd4 – Eastern Creek NSW, August 7 – 9
Rd 5 – Mallala SA, August 28 – 30
Rd6 – Phillip Island VIC, October 15 – 18