Monza Imports recently staged a launch for the new Bell Bullitt helmet at Kustom Kommune in Melbourne.
The event was to announce the release of the Bullitt into the Australian market and allowed end-consumers to see, touch and try on all models of the Bullitt. Over 350 people took the chance to attend on the night.
Whilst the hero of the event was the Bell Bullitt, the night also featured a custom helmet exhibition called “loadedlids”, something Monza Imports aim to hold it on an annual basis.
12 artists, both international and domestic, were approached to take part in the exhibition.
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