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Moto Guzzi to open new Mandello factory and museum at World Days 2026

Moto Guzzi will celebrate its 105th anniversary by opening its redeveloped Mandello del Lario factory and new museum during Moto Guzzi World Days 2026, with four days of motorcycles, test rides, entertainment and the traditional mass parade.

Trev by Trev
July 23, 2026
in Moto Guzzi News, Motorcycle News

Moto Guzzi marks 105 years with new Mandello factory and museum

Moto Guzzi will mark its 105th anniversary by opening its redeveloped factory and new museum at Mandello del Lario during Moto Guzzi World Days 2026.

The four-day gathering will run from September 3-6 at the marque’s historic home on the eastern shore of Lake Como, where Moto Guzzi motorcycles have been produced continuously since 1921.

Promising the largest Moto Guzzi World Days yet, the event will combine the opening of the new facilities with the traditional gathering of Guzzisti from around the world, supported by test rides, entertainment, live music and a mass motorcycle parade.

Black, gold, white, green and red Moto Guzzi GMG 2026 logo announcing the September 3-6 event at Mandello del Lario.
Moto Guzzi World Days 2026 will run from September 3-6 at Mandello del Lario, marking the company’s 105th anniversary and the opening of its new factory and museum.

A new chapter at Mandello del Lario

The Mandello site has undergone a major transformation, creating a modern manufacturing and visitor complex while retaining its connection to the factory established more than a century ago.

The new production facilities remain within the perimeter of the original factory and are intended to combine contemporary manufacturing technology with the history and character of the Moto Guzzi brand.

Historic yellow Moto Guzzi factory buildings at Mandello del Lario, surrounded by trees and mountains.
Moto Guzzi’s historic Mandello del Lario factory has produced motorcycles beside Lake Como since 1921. The renewed complex will begin its next chapter on the same site when it opens during World Days 2026.

Moto Guzzi says the facility will produce the next generation of motorcycles carrying the Mandello Eagle, while also creating a destination capable of welcoming owners, enthusiasts and visitors throughout the year.

The redevelopment brings manufacturing, brand heritage, customer experiences and public facilities together at the one location, strengthening Mandello del Lario’s position as both Moto Guzzi’s production home and the spiritual centre of the marque.

Curved grey and red buildings at the redeveloped Moto Guzzi complex with forested mountains behind them.
Sweeping metal-clad forms distinguish the redeveloped Mandello complex, bringing new production and visitor facilities into a setting still dominated by the mountains above Lake Como.

New Moto Guzzi Museum

A new Moto Guzzi Museum will form a central part of the complex, presenting more than a century of motorcycles, engineering and competition history.

The museum is designed to take visitors through the technical development, design milestones and sporting achievements that have shaped Moto Guzzi since the company was founded in 1921.

Modern Moto Guzzi interior with sculpted grey benches, a slatted ceiling and a large rounded window.
The new complex has been conceived as more than a production site, with dedicated spaces designed to accommodate visitors, events and immersive Moto Guzzi experiences throughout the year.

Moto Guzzi’s history spans everything from lightweight post-war transport and long-distance touring machines to Grand Prix racers, military motorcycles and the transverse V-twins that eventually became the company’s mechanical signature.

The broader visitor complex will also include a large Motoplex Store, café, workshop and dedicated event spaces, together with a range of interactive and immersive brand experiences.

Access to the new factory and museum facilities will be free throughout Moto Guzzi World Days, although visitors will be required to register before attending.

Open courtyard at the redeveloped Moto Guzzi site with yellow and grey buildings beneath forested mountains.
The new public-facing areas open towards the mountains above Mandello, reinforcing the unusually close connection between Moto Guzzi, its factory and the landscape it has called home since 1921.

The biggest Moto Guzzi World Days yet

Tens of thousands of Moto Guzzi owners and motorcycle enthusiasts are expected to travel to Mandello del Lario for the 2026 gathering.

The centrepiece of the weekend will be the traditional grand parade on Saturday morning. Thousands of Moto Guzzi motorcycles representing different generations of the marque will travel from Lecco to Mandello del Lario.

Moto Guzzi riders wearing helmets and high-visibility vests queue for test rides at a busy motorcycle event.
Free test rides across the contemporary Moto Guzzi range will return for GMG 2026, providing a modern counterpoint to the 105 years of machinery represented inside the new museum.

The parade has long been one of the defining attractions of Moto Guzzi World Days, filling the roads around Lake Como with everything from historic singles and early V-twins to California cruisers, Le Mans sportsbikes and the latest V7, V85 and Stelvio models.

Visitors will also be offered free test rides across the contemporary Moto Guzzi range, while Virgin Radio will host live music and entertainment throughout the event.

Street food, exhibitions and a full programme of activities will operate across the four days, with the event open to Moto Guzzi owners and the wider public.

Three Moto Guzzi event participants wave a black flag and film the crowd from an elevated platform.
Moto Guzzi World Days is powered as much by its fiercely loyal community as by the motorcycles themselves, with owners and clubs turning Mandello into the global home of the Guzzisti for four days.

105 years at the same home

Few motorcycle manufacturers retain such a direct connection with their place of origin. Moto Guzzi was founded in 1921 and has continued to build motorcycles at Mandello del Lario for the entirety of its 105-year history.

Red Moto Guzzi entrance gate between modern concrete walls at Mandello del Lario.
A new entrance bearing the Moto Guzzi Eagle signals the Mandello site’s evolution from a working factory into a broader destination encompassing production, heritage and visitor experiences.

The opening of the new factory and museum therefore represents more than an expansion of the existing site. It is intended to preserve Moto Guzzi’s heritage while preparing the Mandello operation for the company’s next phase of motorcycle production.

Moto Guzzi World Days 2026 will run from Thursday, September 3, to Sunday, September 6, at Mandello del Lario in Italy. A beautiful part of the world.

Entry will be free, subject to registration through the official Moto Guzzi World Days website.

 

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Tags: GMG 2026Italian motorcyclesLake ComoMandello del LarioMoto GuzziMoto Guzzi FactoryMoto Guzzi HistoryMoto Guzzi MuseumMoto Guzzi World DaysMotorcycle EventsPeter Stevens ImportersPiaggio Group
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