Motorcycle Sales Figures
January 1 through December 31, 2025
Australian Motorcycle Sales Data
Yamaha top Australian motorcycle market in 2025
Australian motorcycle and off-highway vehicle sales eased slightly in 2025, with total deliveries reaching 92,967 units, a 1.3 per cent decrease from 2024.
Data released by the Federal Chamber of Automotive Industries shows off-road motorcycles remained a stable part of the market, with 41,190 units sold during the year, just 12 units more than the previous year.
Road motorcycle sales declined by 3.6 per cent to 33,018 units, while scooter sales moved in the opposite direction, increasing by 3.8 per cent to 4,933 units.
Sales in the off-highway vehicle segment, which includes ATVs and side-by-side vehicles, totalled 13,826 units in 2025, representing a 1.4 per cent decline year-on-year.
Yamaha led the Australian market in overall sales, followed by Honda and Kawasaki. Yamaha gave us some extra insight into their sales results which can be viewed here.
FCAI Motorcycle Sales Figures
All FCAI Brands
|
Year
|
Total Sales
|
Road
|
Off-Road
|
Scooter
|
OHV/ATV/SSV
|
|
2025
|
92,967
|
33,018
|
41,190
|
4933
|
13,826
|
|
2024
|
94,224
|
34,266
|
41,178
|
4,752
|
14,028
|
|
2023
|
95,980
|
35,122
|
40,138
|
6,135
|
14,585
|
|
2022
|
99,030
|
36,208
|
41,681
|
5,316
|
15,825
|
|
2021
|
123,530
|
37,270
|
53,118
|
4,821
|
28,321
|
Note information based on FCAI figures.
FCAI members are the only brands to report retail numbers in Australia.
This is not the full picture
Unfortunately, these are the only figures we now receive from the official sales audit.
Historically we would be able to see brand by brand and model by model performances, but the FCAI aligned brands now hold their cards close to their chest and refuse to release detailed data which is why of late you have not seen the regular detailed motorcycle sales figures analysis by model segment and model that we generally brought to you each quarter on MCNews.com.au in previous year.
New Zealand have a transparent mechanism with public reporting of registration data on a monthly basis but here it has all gone a bit secret squirrel.
It should be noted that some brands are not represented in the official audit figures in relation to motorcycle sales. Their reticence to release their figures to the audit body and be part of the FCAI seems to be the catalyst for the FCAI brands now releasing only very limited data, seemingly to not reveal any market intelligence to the brands not aligned with the FCAI.
Brands under the Urban Moto Imports group such as Royal Enfield, Benelli, Segway and Rieju are not included in the FCAI audit.
Likewise, the likes of CFMOTO, Kymco and Sherco that come under the stewardship of Mojo Motorcycles, are not included in the sales figures as these companies are not members of the Federal Chamber of Automotive Industries.
With the quoted 92,967 total sales in the Australian market from FCAI brands not including sales from those aforementioned brands, the real figure is quite likely somewhere in the region of 110,000 to 115,000.
