Motorcycle Sales Data
Honda Australia – 2025
We recently brought you a brief overview of motorcycle sales volumes by FCAI-affiliated brands in 2025, followed by specific data on Yamaha’s sales performance, and now add to that with these highlights showcasing Honda’s motorcycle sales in Australia.
While Yamaha topped the overall market when four-wheelers are included in volume, Honda has claimed the mantle as Australia’s top-selling motorcycle brand, with 21,901 two-wheeler sales in 2025.
Honda told MCNews.com.au that the result amounts to a ten per cent increase over 2024 and a 2.7 per cent increase in market share.
Across the individual market segments, Honda recorded the top-selling models in the Agriculture, Fun, Trail, Scooter and Supersport categories.
The XR190CT topped the Agriculture segment, while the CRF110F was not only the top-selling Fun model but Australia’s biggest-selling motorcycle of 2025.
Honda’s CBR650R is dubbed a Supersport model in the FCAI data tables and topped that category with 1222 sales which also made it Australia’s tenth biggest selling model outright.
The CRF250F was top dog in the Trail segment and Australia’s seventh most popular motorcycle outright.
The Navi ranked number one in the Scooter segment and Honda sold more scooters in Australia during 2025 than any other brand.
In the outright motorcycle top ten across all categories, Honda had five models featured.
Australia’s most popular motorcycle in 2025, by a country mile, was the CRF110F, with 5,310 sales.
Second only to the CRF110F in 2025 was the CRF50F with 3004 sales, which secured Honda a 1-2 at the top of the Australian motorcycle sales charts.
The CRF250F was Australia’s seventh most popular model, with 1667 sales, while the CRF125FB was ninth, recording 1255 sales in 2025.
Chris Schultz – Honda Australia Powersports and Products General Manager
“I am proud to see these fantastic results, particularly in the off-road segment, following our domination on the racetracks in recent years. I would like to thank our dealer partners who provide our customers with outstanding levels of satisfaction.
“The result across such a broad range of categories reflects a strong commitment to customers to provide a comprehensive and competitive suite of models aligned to the needs of riders across Australia.
“We are delighted to see that kids are making the choice to ride, and ride a Honda.
“We are excited for 2026 as we eagerly anticipate the arrival of key model updates, new models and expansion of the revolutionary e-Clutch system.”
Motorcycle Sales Figures
January 1 through December 31, 2025
Australian Motorcycle Sales Data
Taking all brands into account, Australian motorcycle and off-highway vehicle sales eased slightly in 2025, with total deliveries reaching 92,967 units, a 1.3 per cent decrease from 2024.
Data released by the Federal Chamber of Automotive Industries shows off-road motorcycles remained a stable part of the market, with 41,190 units sold during the year, just 12 units more than the previous year.
Road motorcycle sales declined by 3.6 per cent to 33,018 units, while scooter sales moved in the opposite direction, increasing by 3.8 per cent to 4,933 units.
Sales in the off-highway vehicle segment, which includes ATVs and side-by-side vehicles, totalled 13,826 units in 2025, representing a 1.4 per cent decline year-on-year.
FCAI Motorcycle Sales Figures
|
Year
|
Total Sales
|
Road
|
Off-Road
|
Scooter
|
OHV/ATV/SSV
|
|
2025
|
92,967
|
33,018
|
41,190
|
4933
|
13,826
|
|
2024
|
94,224
|
34,266
|
41,178
|
4,752
|
14,028
|
|
2023
|
95,980
|
35,122
|
40,138
|
6,135
|
14,585
|
|
2022
|
99,030
|
36,208
|
41,681
|
5,316
|
15,825
|
|
2021
|
123,530
|
37,270
|
53,118
|
4,821
|
28,321
|
Note information based on FCAI figures.
FCAI members are the only brands to report retail numbers in Australia.
This is not the full picture
New Zealand have a transparent mechanism with public reporting of registration data on a monthly basis, but in Australia, the manufacturers now hold their cards close to their chest.
It should be noted that some brands are not represented in the official audit figures for motorcycle sales.
Brands under the Urban Moto Imports group, such as Royal Enfield, Benelli, Segway and Rieju, are not included in the FCAI audit.
Likewise, the likes of CFMOTO, Kymco and Sherco, which come under the stewardship of Mojo Motorcycles, are not included in the sales figures, as these companies are not members of the Federal Chamber of Automotive Industries.
With the quoted 92,967 total sales in the Australian market from FCAI brands in 2025, excluding the aforementioned brands, the real figure is likely somewhere in the region of 110,000 to 115,000.
