Harley-Davidson Battle of the Kings 2019

Harley’s custom bike build off is back!


Harley-Davidson have announced the launch of their 2019 Battle of the Kings competition, where Harley-Davidson dealers take part in a custom motorcycle build-off showcasing their knowledge and expertise, in a bid to be crowned Grand Champion.

Battle of the Kings Global Winner Bangkok HD DSC
Bangkok Harley-Davidson’s ‘The Prince’ Custom Street Bob from 2018

2018 saw a very successful ANZ campaign with Adelaide Harley-Davidson Bike Works becoming one of three grand finalists with their ‘Back To The Track’ custom creation.

Now the competition is set to return to Australia & New Zealand for the second year this July, with the 2019 contest representing a global experience as dealers from the United States join the likes of Europe, Japan, Mexico, South Africa, India, China and South America in the pursuit of the Custom King title.

Battle of the Kings Winner Adelaide Bike Works
Adelaide Harley-Davidson Bike Works ‘Back To The Track’

Voting for the top ANZ contenders will be open at www.h-d.com/BattleOfTheKings (link) until 15 August 2019, with five finalists then going before an expert judging panel, with the 2019 Australian & New Zealand Custom King announced late August.

For the first stage of the competition, 26 Harley-Davidson dealers from across Australia and New Zealand go head-to-head showcasing their one-off, two-wheeled creations. In a new element to the competition this year, dealerships can select their base bike from any Harley-Davidson model family (excluding CVO and Trike) to enter into one of three build categories – Dirt, Chop or Race.

Global Battle of the Kings Thailand
Bangkok Harley-Davidson’s ‘The Prince’ Custom Street Bob from 2018

Once crowned, the ANZ winner will take to the world stage in a showdown against national champions from across the globe. Four finalists will be selected from the participating nations to be showcased at EICMA, alongside the US finalist in Milan, Italy where the 2019 Global Custom King will be revealed.

One of the most customised motorcycle brands in the world, Harley-Davidson offers a vast range of Genuine Parts & Accessories forcustomisation choices for a personalised and tailored ride.

Battle of the Kings Italy Finalist
Bologna Harley-Davidson’s “Farm Machine” from the 2018 competition
Keith Waddell – Harley-Davidson ANZ Marketing Manager

“Harley-Davidson ANZ dealers proved last year that we are a force to be reckoned with on the customisation world stage. With this year’s choice of 25 models and three design categories, dealers are excited to step up to the new challenge, showcasing not only our local talents but the range of what is possible to our customers both young and older.”

Dealers have a maximum customisation budget of up to 50% of base bike value, with at least half of the parts and accessories used in the build required to be from the 10,000+ Genuine Harley-Davidson Parts & Accessories range. Once complete, the bike must also be road legal.

Battle of the Kings Winner Adelaide Bike Works
Adelaide Harley-Davidson Bike Works ‘Back To The Track’

Head to www.h-d.com/BattleOfTheKings (link) now to register to vote, and have your say in which machines should make it into the finals!

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